The Brief
Letham is a luxury perfume and oud boutique offering meticulously crafted fragrances for discerning, high-end clientele. Blending tradition with contemporary elegance, Letham curates premium scents, rare oud selections, and bespoke perfume experiences within an elevated retail environment.
The brand required an identity that reflects sophistication, heritage, and the exclusivity of its product offering—positioning Letham as a distinguished destination in the world of fine perfumery.
Our Role
We crafted the complete branding and identity system for Letham, ensuring every visual element expresses refinement and luxury. Our work includes logo design, a timeless, elegant mark that captures the brand’s premium essence, packaging design, business cards & collateral, store signage
Through a cohesive and sophisticated design direction, we helped define Letham’s brand world, from its visual identity to the customer experience, ensuring the boutique stands out as a trusted and prestigious name in the luxury fragrance market.

